Development of Business in the Field of Tourism
Keywords: entrepreneurship, tourism industry, market, competitiveness, business, marketing, development.
PhD in Economics, Senior Lecturer at the Department of Finance, Mukachevo State University
Vasyl Papp, Tetiana Luzhanska, Nelja Boshota
Keywords: entrepreneurship, tourism industry, market, competitiveness, business, marketing, development.
Vasyl Papp, Tetiana Luzhanska, Nelja Boshota
Keywords: tourist destination, brand of territory, city brand, strategic goals, operational objectives, investment image, attractiveness of the territory.